Across the globe, 22 percent of all time spent on the Internet is social. In 2010, users spend one minute in every four and half minutes on a social site, such as a blog or social network. All together, people spend about 110 billion minutes visiting social sites each month. The totals represent an increase of almost 25 percent year-over-year.
More Internet User Facts:
More than 13 billion videos are watched each month on YouTube by 135.7 million users — about 96 videos per user.
Brazil leads the world in social Internet interaction — 86 percent of Brazilian Internet users check out social sites, compared to 74 percent in the US.
Most Internet videos are watched during working hours, between noon and 2 p.m.