A photo stylist is a professional who collaborates with photographers to put together all of the elements of a visually appealing, accessorized product scene. To become a photo stylist, there are no specific educational requirements, and skills and job expectations may vary depending on the specialization. Food, clothing, industrial items, everyday products, and other commercial items for magazine advertising may be the focus of photo stylists. Some stylists are generalists who work with a wide range of products and clients as a freelancer or through an agent.
When learning to become a photo stylist, several skills are essential, regardless of whether the stylist specializes or works on a variety of projects. All of the elements must be in place and ready when the photo shoot begins, so these professionals must have excellent coordination and time management skills. Photo stylists must have an eye for aesthetics and the ability to turn a client’s vision into a visually appealing scene. The stylist must also be knowledgeable about photographic staging, lighting, focus, and angles. Photo stylists can learn these skills working in a specific industry or taking online or in-person photo styling classes.
Working as a photographer’s assistant is one way to become a photo stylist. An assistant in this position will learn all of the elements that go into creating a well-designed and appealing photograph. The assistant may be in charge of gathering props to create a pleasing scene, as well as making contacts with suppliers and other photographers while learning more about photography principles.
Entry-level work in a specific industry is frequently required to become a photo stylist. A fashion photo stylist, for example, might start as an assistant to a well-known designer, while a food stylist might start in a well-known restaurant’s kitchen. Some prop stylists are even more specialized, such as a New York City professional known for her pen print ads.
The stylist can put together a portfolio of work to show potential clients or an agency after learning the business and obtaining the necessary props and tools. A few mock set-ups can be photographed for the portfolio if the stylist hasn’t done any magazine advertising yet. In a large city with many advertising agencies, a professional will have an easier time becoming a photo stylist. Once a stylist establishes contacts and begins to secure work, word of mouth will aid in the recruitment of new clients.