What does a Garment Manufacturer do?

A garment manufacturer, simply put, is a company that creates clothing. This can refer to a business that specializes in and mass produces the designs of various fashion retailers or independent designers, or it can refer to a business that designs, creates, and sells the items. There are hundreds of different types of garments that can be produced, as well as a wide range of prices. A garment manufacturer, for example, might specialize in high-end items for boutiques or low-cost clothing for the working middle class.

A garment manufacturer’s primary responsibility is to design and produce clothing for sale to retailers or the general public. Clothing designers who outsource sewing obligations to seamstresses or businesses that specialize in sewing and creating large orders of clothing own and operate some of the smaller businesses. Many larger corporations do the same thing, though most outsource to countries with cheap labor in order to increase profits.

The first step in making new clothes is to decide what kind of clothing will be sold and how it will be designed. The garment designer must decide whether he or she wants to make clothes for women, men, infants or toddlers, or specialized items such as workout gear or plus-size clothing. After that, the products must be designed so that seamstresses can see what the finished product will look like. To make sewing easier, sketches of the items are drawn up, and patterns are sometimes created.

In most cases, the garment manufacturer must outsource the majority of the sewing work to specialized subcontractors. To get the best price, he or she must consider several companies. Smaller businesses may need to look around for companies that can handle smaller orders. Fabric, as well as any necessary accessories such as zippers or buttons, must be ordered.

After the clothes are made, the clothing manufacturer must figure out how to get the word out about their products. A marketing plan is typically created the business owner or with the assistance of an advertising agency or consultant. Because the fashion industry is so competitive, having a good strategy is crucial to your success.

A garment manufacturer may be made up of a business owner and a team of sewing experts who mass produce garments for outside designers and retailers. Other times, designers will make clothing and then sell it to a third party who will sell it under their name. In any case, the steps involved in manufacturing and creating clothing are generally the same, with a variety of professionals involved.